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Previous: Included batteries | Main | Next: Illegal electrocution
February 23, 2005 12:37 AM
Broken: eBay ad
Joey Seybold points out another bad example of search engine advertising. Searching Google for "leprosy" brings up an eBay ad:
Leprosy For Sale
Low Priced Leprosy
Huge Selection! (aff)
ebay.com
I hate to be one of those guys, but this is't broken. Click on the link, and tons of leprosy-realted products come up. Apparently there's a band called "Leprosy", etc.
I'm a bit more disturbed by that, than by the eBay ad.
Google adWords are supposed to come up only if you buy advertising on the word, so even more broken is eBay buying that word to begin with... as if they expect to have an auction for leprosy coming up soon.
eBay likes to be on top of things, obviously;)
Check out this one: http://www.gadgetguy.de/index.php/2003/08#Napalm_on_eBay
I was recently offered the suggestion of searching for "New & Used Circumcision" on ebay (not by Google though)
Ebay probably sticks the word into its prefabricated ad if even a single item on its site has the word in its description.
As Patrick pointed out, they have product to sell when you click through. One of those products happens to be a 1948 Cuba Stamp ... and it is "NEW"
http://cgi.ebay.com/ws/eBayISAPI.dll?ViewItem&category=3496&item=5559854930&rd=1
I was going to say that this isn't broken, but after realding all of the things that you can actually buy on eBay, I will say that this is in fact broken (not to mention hilarious). If they really want people to take the adWords seriously, then it needs to account for the meaning of words, not just plug them into their stock form ads.
We don't need a definition of broken. We already have one. Read the reason for this site's existence.
"A project to make businesses more aware of their
customer experience, and how to fix it."
The NEW in the Cuba stamp is probably to show that it was newly put on auction, or newly gotten by the seller, or...
How about...
Thingy
Aff. Huge selection, great deals on
everything Thingy.
eBay.com
Very specific, isn't it?
By the way, I believe that the 'Aff' tag in there means that the adword was bought by an affiliate -- not directly by eBay.
At least it's working better than it used to. Some years ago I was searching for info on some medical radioisotopes. Back then I got an e-bay ad about it. The isotope in question had such a short half-life that there's no way you could buy it on e-bay.
I once did a yahoo and google search on myself just to see what garbage I had out there, as well as where my email addy would pop up (so I can hide it from bots). Ebay's out selling me too. So far no one wants me :( but I do seem to be missing some underwear?!?
Topic
Aff. Huge selection, great deals on
everything Topic.
eBay.com
We Live in the World of OSX, Terrabytes and Gigahertz, Couldn't anyone check these things?
-Cameron
Sponsored Links
Human Brains
Find, compare and buy Nutrition!
Simply Fast Savings
www.Shopping.com
isn't that unusual? nutrition??? what are people eating these days???
Methinks that your spell-check is broken. the word is spelt 'Faeces' in all english speaking countries.
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Previous: Included batteries | Main | Next: Illegal electrocution
Sexy Leprosy Singles! Now there's a niche fetish ...
Posted by: stoo at February 23, 2005 07:39 AM