A project to make businesses more aware of their customer experience, and how to fix it. By Mark Hurst. |
About Mark Hurst | Mark's Gel Conference | New York Times Story on This Is Broken | Newsletter: Subscribe | RSS Feed |
Search this site:
Categories:
- Advertising
- Current Affairs
- Customer Service
- Fixed
- Food and Drink
- Just for Fun
- Misc
- Not broken
- Place
- Product Design
- Signs
- Travel
- Web/Tech
Previous: Sears.com order status | Main | Next: London bus ticket kiosk
October 13, 2004 12:58 AM
Broken: Making software global
Brian Johnson points us to this recent CNET article, which talks about several Microsoft products that were recalled, or otherwise caused problems, because they were not properly changed for users outside America:
[C]hanting of the Koran [was] used as a soundtrack for a computer game and led to great offence to the Saudi Arabia government. The company later issued a new version of the game without the chanting, while keeping the previous editions in circulation because U.S. staff thought the slip wouldn't be spotted, but the Saudi government banned the game and demanded an apology.To Microsoft's credit, it was a Microsoft executive who listed these errors during a speech to the International Geographical Union congress in Glasgow. And they're making an effort to improve.
Win 95 had that really cool scrolling map that hilighted countries when you picked a time zone. However, they didn't draw the borders the way some countries wanted (eg India/Pakistan) and those governments complained until MS changed the graphic.
Comments on this entry are closed
Previous: Sears.com order status | Main | Next: London bus ticket kiosk
For what it's worth, Nintendo had to change one of the background tunes in Zelda: Ocarina of Time for the same reason!
Posted by: codeman38 at October 13, 2004 10:53 AM