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August 4, 2003 06:00 AM

Broken: E-mail-to-Web handoff

Phil Terry forwards the monthly update of the American Museum of Natural History, which includes a promo for "reefer madness" in Australia:

>____________________________________________________________

>************** D I S C O V E R Y   T O U R *****************

>____________________________________________________________

>

>Reefer madness in Aussieland!  Get up close and personal with the

>Great Barrier Reef on this amazing snorkeling adventure.

>

>http://www.amnh.org/go/?url=programs/discotours/?src=july03
The e-mail promo is fine. What's broken is the page you get when you click on the link. There's no mention whatsoever of the Australia trip. As Phil notes, "To find the Barrier Reef adventure, you have to click By Region and then scroll down two screens to find it."

Posted in Advertising , Travel , Web/Tech

Comments:

Also note that a "reefer" is a pot cigarette. Or something like that.

Posted by: Twisted_Ferret at April 21, 2005 09:07 PM

It's also trucker slang for a refridgerated trailor. Reefer Madness was also an awful movie about the dangers of pot. priceless.

Posted by: Wazoo_22 at July 4, 2006 09:55 PM

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