All projects: Gel, Jobs, Gootodo, Games, Uncle Mark, Goovite, Blog, Bit Literacy
Explaining blogs' popularity
Dec 5, 2006
Zimran gets it exactly right about blogging. From winterspeak.com:
1) when blogging gets easier, more people blog; and 2) probably, most people will never blog. Blogging was around long before Blogger launched, but Blogger made the process so much easier that it's not surprising it heralded the great blogging boom. Also, given that blogging is time intensive, and most people are short of time, you'd expect blogging to be rare in general, and perhaps common amongst those who have time to spare (students, academics, eventually retired people).
Behavioral economics would say that bloggers will overestimate the importance and ubiquity of blogging, by confusing their own experience with the medium, to the average experience with the medium.
Now, bloggers, go and blog that I blogged a blog about blogging. Everyone else, go out and get some fresh air.
