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Clay Shirky on Second Life
Dec 12, 2006
Kudos to Clay Shirky for asking for metrics... in his column about the latest round of media hype - SECOND LIFE: A story too good to check - Valleywag:
Someone who tries a social service once and bails isn't really a user any more than someone who gets a sample spoon of ice cream and walks out is a customer.
So here's my question -- how many return users are there?

