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Complexity causes product returns

Forwarded to me by several Good Experience readers... from Complexity causes 50% of product returns: scientist - Yahoo! News:

Half of all malfunctioning products returned to stores by consumers are in full working order, but customers can't figure out how to operate the devices, a scientist said on Monday. Product complaints and returns are often caused by poor design, but companies frequently dismiss them as "nuisance calls"...

Also see 37signals' take.





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